Color psychology is the study of how colors affect people. It branches off from chromodynamics and affects consumers when they search for products in a store. Color psychology may not be crucial in designing logos, but it can help boost recognition and brand visibility to your logo design especially if you’re just starting out in the design industry.

What we will talk about today:

• Everything You Need to Know About Logo Colors and Custom Logo Design Services
• How color schemes in logo designs influence consumers

3 Things You Need to Know About Custom Logo Design Services and Color Psychology in Logo Design Services are used for business logos that are made up of more than one or two colors, unlike simple single-color logos that have no need for Design Services. Custom Logo Design Services are different from Custom Logo Design because Custom Logo Design doesn’t require CMYK or PMS colors.

Now, let’s talk about color psychology in logo designs! Colors have the ability to affect people psychologically and physically due to their nature of being light waves that stimulate particular nerve cells in the brain which sends signals to different parts of our bodies thus having an effect on us.

Different cultures around the world perceive colors differently based on their cultural backgrounds, but there are some universal psychological effects of colors across all cultures.

Here are some things you must know about color psychology when designing your logo:

• Combinations on the Color Wheel.
• What is a Custom Logo Design?
• The Relationship between Colors.
• Interaction of Colors

1) Custom Logo Designs – Color Combinations

What is a Custom Logo Design?

A Custom Logo Design Service refers to colors applied to the whole logo instead of only one color or two colors which would be considered as a Custom Logo. This means that when you use more than three colors in your logo it’s definitely going to be called a Custom Logo Design. More than three colors can cause eye strain and make your logo look cluttered; the main thing here is to arrange them properly for better legibility, visibility, and recognition of your logo.

How To Arrange Three Colors In Your Logos Properly Custom Logo Design Services?

Three colors are arranged properly for better legibility, visibility and recognition of Custom Logo Design Services. The first thing you need to do is space your logo colors according to the color wheel. You can see that yellow is next to red, blue, and green which means it will be placed on the upper left portion of the logo since this area represents positive experiences like happiness and hope. Red is right below yellow which shows passion and determination while blue and green are also there, representing calmness and balance. The four elements we discussed seem to show that this company has a strong foundation or base but will go uphill smoothly with eagerness and focus at the same time due to its balanced approach in achieving their goal because all 4 (red, yellow, blue, and green) elements are crucial to its success.

2) Color Wheel –

What is a Custom Logo?

A color wheel is very useful in the process of creating your own Custom Logo because you will need to choose colors according to how they will relate or blend with each other depending on what you’d want to achieve from your logo design.

The primary colors are red, yellow, and blue as mentioned earlier but there are also other variants which are cyan, magenta, and green. Custom Logo Design Services Custom Logo Design Services

The secondary colors are orange, green, and purple which means its combination of two primary colors. Custom Logo Design Services The third group is the tertiary colors like yellow-green, blue-red, or violet to name a few.

A custom logo design refers to colors that apply individually to specific elements in your logo. Such as typography for color contrast between your text and background etc. For example, if you want to have red text on your Custom Logo. You will need to check if the red color you’re using has a matte finish or not. Custom Logo Design Services When it comes to Custom Logos such as if your logo uses 3 or more colors (not gradient). Remember that primary colors refer to red, yellow, and blue. While secondary colors refer to orange, green, and purple, and lastly tertiary colors like violet.

3) The Relationship between Colors

The relationship between the two colors depends on what kind of impact this will have on your target market without even saying anything just by using Custom Logos.

For example, if you’re selling hotel accommodation to people who are flood victims. Then you will choose colors that look calming. And restful like blue or green since these represent peace/calmness.  Then you might use lively colors with high contrast between each other for an attention-grabbing effect.

4) Color Attribute –

How to Arrange Three Colors in Your Logos Properly?

If your company sells products or services related to healing e.g. organic tea.  Which your target market will like since they are usually suffering from diseases related to stress. The logo design Services, However, if you’re selling something related to business, education, or government. Then it’s best to choose aggressive colors like red for logos because these kinds of companies require high concentration levels. Custom Design Services This would not only make them feel pressured into working harder but also increase the efficiency.

5) Color Symbolism –

How To Set The Right Image For Company & Product Promotion Custom Logo Design Services Just like what we mentioned earlier, the color red symbolizes passion or lust which is often used in promoting things related to sex, love, and care. Custom Logo Design Services, However, the color blue represents tranquility and peace. This is why Logo Design Then again you need to keep in mind that if your business requires a high level of concentration.  Like red because this will help boost your morale at work.