Remote work has become the new normal. Telecommuting offers some clear advantages: lower employee turnover, reduced operating costs and flexibility. Even as you and your sales team work from the comfort of our homes, maintaining professionalism is essential. Keep reading to learn how a Google Meet, Teams or Zoom background with company logo can benefit sales teams.
Minimize Distractions During Meetings
Virtual backgrounds eliminate distractions in your environment. They use portrait segmentation, a technology that separates your face and body from the rest of your video feed. While your image is broadcast to other meeting participants, your surroundings are concealed behind the virtual background. That includes piles of paper, leftover sippy cups and surprise guest appearances from Fluffy.
Create a Professional Atmosphere
As we’ve just mentioned, remote work can reveal our home settings to coworkers and clients alike. Distractions aside, a Google Meet custom background can help set the right tone for your meetings. Office, lounge and conference room images make excellent choices. Modern and minimalist decor projects elegance while not introducing visual clutter. Personalized with your organization’s logo, these backgrounds bring the office look and feel to your virtual meetings.
Prepare Your Sales Team For Anything
You have a client presentation scheduled for Thursday, but you get an email asking to meet today instead. It just so happens you have a free one-hour block this afternoon. But your home office is a mess and you don’t have time to clean. What do you do? You upload a logo-branded virtual background and hold your meeting. With these backgrounds, you’re ready to face clients and conduct business.
Building a Brand Image Customers Can Trust
You can’t overstate the importance of brand building. A few statistics can put this into perspective:
- People typically need five to seven exposures to remember a brand.
- Consistency in brand presentation boosts revenues by 33%.
- Salsify reveals that around 46% of customers are willing to pay more for brands they trust.
Even the smallest details count — like the image you project to clients during a Zoom call. You’re not pretending you’re at the corporate office, but your clients will see your logo on your virtual background. You still have to do the work of relationship building, listening and offering tailored solutions. Your client will remember the experience and associate it with your brand and image.
Stand Out From the Crowd
Having branded virtual backgrounds is helpful when meeting with your team or with clients one-on-one. When you’re in meetings with multiple industry professionals, your branding can work for you even more. Whether participants use active speaker mode or gallery view, their faces and whatever’s in their backgrounds are on full display for everyone else. Instead of Nyan Cat or the Grand Canyon, why not display a logo-branded virtual background?
A virtual office background for Teams, Google Meet or Zoom ensures that visually stand out from other professionals in the video call. Other attendees will associate your face, voice and message with your brand. Best of all, virtual backgrounds are easy to customize. Creation platforms let you upload your logo and personalize the background of your choice — no graphic design degree required.
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