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15 Proven Event Engagement Ideas

Amazing event engagement ideas to stand out from the other events & create the best event experience – AllEvents

Right now, there is a battle going on in the event industry. So how do you keep your audience engaged? How do you keep your event live and happening? For that, you need excellent event engagement ideas. Whether you are organizing a virtual event or an offline event, audience engagement is the main focus to make it a huge success.

Thankfully, ample options are available to engage attendees. To keep the audience intact, create great content, provide some unique elements, and remain attentive to all the audience. Different types of events require different types of strategies. No matter how small or large your audience, a key concern is to have attendee engagement. In virtual events, it is slightly tricky to get attendees’ attention.

Pre-event Engagement Ideas

Pre-event engagement ideas are an efficient way of audience engagement before your actual event begins.

It presents you with the data on what will keep your audience engaged, their interest levels, target audience, and no-show rate and helps you gather the audiences’ thoughts before the show begins. It saves you from the struggle of planning activities to engage attendees.

1. Pre-event polls and Survey

Pre-event promotion creates hype among the audience about the event. It is the easiest way to know about your target audience. Let your audience know they are valued at your event. In addition, estimated returns on your investment could also be predicted. Data will help you improve the quality of the content.

  • Questionnaire
  • Polls

Questionnaires and polls can be very effective and quick. A survey shows that about 80% of event managers use polls and questionnaires to create excitement about the event among the audience.

2. Gift bags & goodies for virtual event

Who doesn’t love gifts and goodies?

Whether you are hosting a concert, webinar, conference, or any fun event. Gifts are always a great way to engage the audience.

Create excitement by sending gift bags. Fill your gift bags with quality products that help you to keep attendee engagement during the event. According to the survey, the average no-show rate is 35%. Including an event, the bag opens new channels for new sponsors, targets new audiences, and increases audience engagement.

3. Social media contests as pre-event engagement ideas

One of the easiest ways for event planners to create hype is through social media. Use the power of social media to reach your audience. Keep your attendees updated through Facebook or Instagram, create a Whatsapp group to give tasks and other essential messages. Giveaways and hashtags are the most common way to reach your audience. It makes a great way of networking.

During Event Engagement Ideas

More often, attendees leave the event in between or are likely to get distracted, especially virtual. You wouldn’t want your audience to be yawning or engaging in some other activity.

4. Audience engagement through warm welcome

Welcoming the audience to the event has to be attractive. Grabbing the audience’s attention from the start of the event gets full audience support and engagement and makes the event successful. Warm and energy-filled welcome before the actual event begins to keep attendees’ engagement to the fullest.

5. Choose a creative topic for virtual event engagement

Event content: Event planners should keep in mind event content while organizing virtual events. Being creative with content is important for interaction.  Select an engaging topic. It should be creative enough so that people can have a good conversation during the session.

6. Select correct platform for events

While hosting an event, the first thing that comes up is an event platform. Organizers should try to create seamless experiences for ticketing where they can stay connected with their audience.

7. Mascots or Event hand bands 

Audiences adore quirky things. You must have noticed people wearing hand bands or carrying something like a soft toy. Yes, those are mascots and hand bands. Mascots and headbands are proved valuable to many event organizers to promote their brands.

8. Hire Entertainment

Hire celebrities and personalities to make an impression at your event. Hiring an entertainer adds little excitement to your event.  Whether the audience is small or large, hiring famous personalities is one of the best event advertising strategies.

Suppose you have a counter in an expo. If you have hired a celebrity to appear at your event counter, it will definitely bring more audience to you.

Click Here: Event Promotion Ideas

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